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Imperative and freestyle in marketing
EditorialAt the heart of marketing is communication between providers of services or products and their potential customers. For personal dialogue with customers via digital channels, customer data plays the central role.
Microgeography meets marketing
NewsThe latest extension of TOLERANT Post helps companies with location planning, target group and potential analysis. To do this, TOLERANT Post uses CAMEO data that uniquely classifies consumers based on their stage of life and wealth, across Europe.
Pseudonymization – What is it really?
EditorialSummer is coming to an end and many a person is thinking about how they can soon soak up some sun again in autumn or winter. A quick visit to the travel agency and you’re ready to go.
A holistic customer image only succeeds without duplicates
EditorialWhen it comes to duplicates, many spontaneously think of duplicate cover letters. But that is only one side of the coin. Clear customer data is much more important as a basis for decisions and processes. For example, for reliable risk management, for ABC classification of customers and for a 360-degree view, there should be no duplicates in your inventory, otherwise the data basis is falsified.
TOLERANT Software in a Docker Container
Tips and TricksDocker is an open-source software platform that can package software into standardized units called containers. They contain everything needed to run the software, including libraries, system tools, code and runtime. You can not only create these virtualized application containers with Docker, but also deploy and manage them.
Lost in Translation: TOLERANT in Tokyo
EditorialTOLERANT Software has been active on the Asian market since 2014. Connected to this are many visits of the management and the consultants to Tokyo. While the film shows a rather gloomy, melancholic picture of Tokyo, our experiences at TOLERANT are completely different.