Data quality in CRM

Successfully retain customers with perfect customer data.

Pictogram Data Quality and CRM

TOLERANT tools take care of your data, so you can focus on your customers.

Anyone who operates a CRM system knows the challenge: the system alone does not guarantee successful marketing campaigns and customer approaches. The quality of the recorded customer data is crucial for success! The intelligent tools from TOLERANT transform your customer data into a valuable and future-proof basis for your company’s success.

The way to best data quality: Here is your shortcut

You want to introduce a CRM system or switch to a new system? The basis for your successful customer relationship management is high-quality customer data. Now is the perfect time to cleanse, maintain, and complete your existing data, and take it to the next level of quality. Get your data ready for successful import into your new CRM system:

  • TL Post completes your address data and brings it into a consistent and usable form.
  • TL Name checks whether the names are plausible and usable.
  • TL Match shows and cleans up duplicates, double-entered customer data and
  • TL Match merges your data sources consistently and correctly.
  • TL Move checks your data for customers who have moved or died.

Your CRM system is in full operation, but the data quality is not as good as you’d like it to be? Whether in the call center, sales department, customer service or web store – as soon as people enter data, mistakes happen. This is normal and cannot be changed. But TOLERANT has exactly the tools for you to eliminate these errors and bring data quality to a completely new level:

  • TL Name checks names directly for plausibility as soon as they are entered
  • TL Post automatically completes your address data and delivers a valid address in 95% of all queries
  • TL Match directly scans your database for matching or too similar entries and prevents duplicates

Now your data is ready for perfect customer experiences: Identify customers clearly and at different touchpoints and in different phases of the customer journey.

Create lasting experiences for your customers with a precisely tailored approach and perfect offers. With the right data basis, you know what your customers are looking for, know their
preferences and needs and can act quickly and in a targeted manner.

Maintaining your customer data is an investment in the future of your company: Get to know the right TOLERANT tools for best data quality now:

Pictogram: Data quality in the CRM System

Discover how easily and fast data maintenance works with TOLERANT. Because that’s what TOLERANT is for: Our tools take care of reliable and masterful data maintenance. You take care of your customers with a clear head.