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The half-life of customer data is seven years on average. This means that after seven years, half of the data is already out of date, for example because customers have moved house, got married or taken out a new telephone contract. The data quality tools TL Match, TL Post, TL Name, TL Move and TL Bank from TOLERANT Software considerably increase the half-life of customer data.

The latest product release 2.1 of TL MPM can now do even more. With this new version of our TL MPM marketing permission management software, we offer you even more options for managing your customers’ consents and objections in the context of the EU General Data Protection Regulation (GDPR).