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Protect your data and increase efficiency: the key role of data quality in modern marketing
Customers, Things to knowWell-maintained address lists and customer master data are the foundation for successful marketing and sales initiatives. Moreover, an error-free address database is crucial for meaningful analyses and statistics. Only with accurate data can you make operational and analytical decisions that propel your business forward. Therefore, it is essential to regularly conduct duplicate checks to identify duplicates and clean the addresses.
TOLERANT Match: Efficient duplicate cleansing for accurate address lists and successful marketing campaigns
Customers, Things to knowWith TOLERANT Match, you can optimize your customer search and ensure reliable duplicate cleansing. Well-maintained address lists and customer master data are not only crucial for effective marketing and sales actions but also for precise analyses and statistics.
Maximise your data quality: Tips for implementing TOLERANT Match for accurate data cleansing
Customers, Things to know, TOLERANT productsData cleansing is an essential process aimed at ensuring the integrity, accuracy, and consistency of customer data. To keep your address lists and databases current and error-free, several steps should be followed.
The role of data quality: Why companies should rely on systematic classification
Customers, Things to knowData classification is a crucial step in maximizing the value and relevance of information within a company. By systematically categorizing data into classes or groups, not only is the handling and utilization of data improved, but a solid foundation is also established for accurate analyses and decision-making.
Challenges and solutions in data classification: data protection, data quality and technological integration
Customers, Things to knowEfficient data classification has become not only a necessity but also an art form that requires multifaceted techniques and tools. In the realm of data processing, modern approaches are emerging that enable companies to manage, analyze, and utilize their customer data more effectively.
IT security as a cornerstone of digital responsibility
NewsCyber attacks, data leaks and regulatory requirements are no longer abstract risks – they are part of everyday digital life for companies. Software providers in particular have a special responsibility in this regard: they must not only develop powerful solutions, but also ensure that data, systems and processes are protected at all times. At TOLERANT Software, IT security is therefore not an add-on, but an integral part of the company’s philosophy.