In the digital age, where data is considered the new oil, companies face a myriad of challenges regarding data security. Particularly in the enrichment of customer data, businesses are tasked with ensuring the protection of sensitive information while also adhering to legal requirements.
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In episode 29 of its Software Developer Podcast, Taktsoft spoke with Stefan Sedlacek, CEO of TOLERANT Software, about customer consent for marketing campaigns. How can this data be collected, archived and proven in an automated way? Which legal aspects have to be considered? What role does data quality play in the execution of marketing actions?
Using the cross-system customer index from TOLERANT Software, companies can check in seconds whether they know a person making a request and in which systems data on this person might be stored. The customer index helps them to comply with their duty to provide information on data protection requests.
Contact us.
We will be happy to help you with your data quality issues.
TOLERANT Software
GmbH & Co. KG
Büchsenstr. 26
70174 Stuttgart, Germany
Phone: +49 711 400 4250
Fax number: +49 711 400 425 01
info@tolerant-software.de
www.tolerant-software.de