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How to avoid duplicates in Salesforce

The fact that Salesforce’s CRM software is a global success story must be acknowledged without envy – pole position on the world market, over 100,000 customers in medium-sized and large companies, that speaks for itself. But there is a certain sporting appeal in tuning the champion a little more. That’s why we’ve designed a number of tools to further enhance Salesforce’s performance. The result is called TOLERANT Salesforce Connector. This starts where performance had reached its limits so far: Duplicate checking is greatly improved, a postal check is installed in the first place, and a number of supporting functions are added when creating new records.


Data quality in Salesforce

Customer data is the indispensable foundation of many business activities, especially cloud-based ones like Salesforce. But like any foundation, customer data is not an eternally stable affair. Viewed from a sober distance, a large customer database is more like a gently but constantly churning ocean …


Sweet duplicates at the CRM Expo 2014

For the second time, the world of Customer Relationship Management met for three days in the Stuttgart exhibition halls at the beginning of October 2014. For us it was also the second trade fair participation in the still young company history.